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How to Maintain a Creamy Latte Blonde During Summer Months

Have you just treated yourself to a creamy latte blonde color at Indulge Salon, but you’re unsure how to protect your gorgeous tone while relaxing on the beach or taking the kids for outdoor adventures while on holiday in hot climates? Unfortunately, tones like this can turn brassy when subjected to ultraviolet rays or the chemicals in chlorine, but we’ve got some tips that are designed to keep your hair looking salon-fresh all summer long.

Use a Color-Safe Shampoo That Doesn’t Contain Sulfates

Regular shampoos can remove the natural oils from your hair, and when they are stripped, the color can fade quickly as well. To maintain that perfect creamy tone, opt for a sulfate-free shampoo specifically formulated for color-treated hair. At Indulge Salon, we recommend the Pureology range, which cleanses gently and freshens your hair while retaining the color and moisture.

Apply a Purple Toning Shampoo or Conditioner

Purple!? Yes, you read that right. Hear us out. Even with the best care, blonde hair can look brassy when it’s exposed to UV radiation and heat from styling tools or the sun. And it doesn’t have to be visibly sunny for this to happen. The sky can be overcast, but the sun is still producing radiation from behind the clouds. To neutralize unwanted yellow or orange tones, incorporate a hydrating purple shampoo or conditioner at least once a week. Make sure you don’t leave purple shampoo on too long if you want to keep that soft, creamy look; just a few minutes will keep your color looking fresh between visits to the salon.

Protect Your Hair from the Sun

Your skin isn’t the only thing that needs sunscreen; your hair does, too. Prolonged UV exposure can fade and damage your creamy latte blonde hair, making it look dull and lifeless. Use a leave-in conditioner or UV hair mist with built-in sun protection. And if you’re spending hours outdoors? Pop on a wide-brimmed hat, which will not only offer protection but also be a stylish addition to any outfit!

Rinse Your Hair Before and After You Go Swimming

Chlorine and saltwater can damage blonde hair like nothing else. Before you dive into the pool or sea, wash your hair with clean tap water to prevent it from absorbing too much chlorine or seawater. After your swim, rinse it again with clean water and apply a hydrating leave-in conditioner to stop your hair from drying out and becoming prematurely discolored.

Schedule Regular Professional Appointments to Refresh Your Color

A toner or gloss treatment every 4–6 weeks will help refresh your creamy latte blonde and keep it looking vibrant and shiny while reducing brassiness. Professional hair coloring treatments ensure your blonde stays true to its creamy latte tone throughout the summer months.

Book Your Summer Blonde Refresh at Indulge Salon

At Indulge Salon, we can help keep your locks looking amazing throughout the summer season and beyond. If you’re thinking of getting your hair dyed or you’ve recently had it colored, feel free to get in touch if you have any questions or need any advice on how to maintain it.

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